Viu Bàsquet Manresa

The Territory at the Service of the Visiting Fans

A comprehensive tourism platform that transforms every match into an experience of discovering the Bages region.

mockup of Viu Manresa
silhouette with Montserrat in the background

Viu Bàsquet Manresa is an innovative tourism platform created by BAXI Manresa that connects the sporting experience with discovering the region. Designed specifically for visiting fans, it allows them to plan and book their entire stay—from game experiences to restaurants, accommodation, and cultural activities—all in one place. It's a tool that transforms every sporting trip into an opportunity to experience the Bages region.

Turning Sport into a Driving Force for Tourism

BAXI Manresa needed a tool to offer added value to visiting fans and boost the local economy of Bages.

Every season, thousands of fans travel to Manresa to see their team. Until now, this tourism opportunity went untapped. The challenge was to create a platform that would allow these fans to discover the region, book experiences, and plan their stay independently, while simultaneously reducing the club's operational burden through fully automated management.

marcis steinbergs of basketball manresa in the nou congost

A Comprehensive and Automated Platform

Viu Bàsquet Manresa centralizes all the Bages tourist offer aimed at visiting fans, with integrated reservation and payment.

The platform offers a comprehensive directory of partner establishments—restaurants, accommodations, wineries, transportation services—labeled as "Friends of Basketball." It also includes a calendar of cultural events, inspirational articles about local heritage, and, as a unique feature, a system for booking game experiences with integrated payment via Stripe. The entire ecosystem is designed to operate autonomously, with fully automated management that minimizes manual intervention.

Viu mockups

A Complete Experience for the Visiting Fan

With a modern and flexible architecture, the platform offers everything needed to turn a game into a getaway.

  • Book a Match Experience

    The system allows visiting fans to book and pay for match-related experiences directly through the website. It features full Stripe integration for secure and transparent payment processing.

  • Smart Tourist Directory

    Restaurants, accommodations, wineries, transportation, and cultural activities are organized and filtered to facilitate planning. Each participating establishment receives visibility as a "Friend of Basketball."

  • Multilingual Content

    Available in Catalan, Spanish and English to cater to both national and international fans who come with European competitions such as the Eurocup.

  • Automated Administration

    The entire management of the portal and experiences works autonomously, drastically reducing the operational load of the club and allowing it to scale without increasing resources.

  • Attractive and Functional Design

    A carefully crafted visual interface that reflects the identity of the territory and facilitates navigation and conversion, optimized for all devices.

A Replicable and Scalable Model

Viu Bàsquet Manresa sets a precedent for how a sports club can act as a driver of tourism in its territory.

The platform not only addresses an immediate need for BAXI Manresa, but also creates a model that can evolve and expand. The modular infrastructure allows for the seamless integration of new facilities, experiences, and functionalities. Furthermore, the concept is replicable: other sports clubs could adopt similar solutions to connect sport and community, opening avenues for collaboration and future growth.

Manresa player celebration